A client request queue for fractional cmos
A set number of days a month across a few clients, with strategy work plus a steady stream of small asks between calls.
The requests that never stop
- “Can you review this landing page copy before it goes live?”
- “Quick one, can you look at our Q3 campaign brief?”
- “Can you join a call with the new agency on Thursday?”
- “Can you sanity-check this pricing page change?”
Where those requests hide
- Slack DMs from the founder at the end of the day
- Forwarded email chains with a one-line ask on top
- Comments in shared docs that nobody is notified about
What an ordered queue looks like
In progress: Q3 campaign brief
Up next: Pricing page review → Agency onboarding call prep → Messaging refresh
With only a few days a month per client, one active piece at a time keeps the retainer from quietly expanding.
Work that needs a sign-off
- Marketing plan or quarterly strategy
- Campaign briefs
- Messaging and positioning documents
Each one gets its own review link, a note, and one approve button.
Frequently asked questions
How do fractional CMOs stop retainers filling up with small asks?
Put every ask into one visible queue. Small requests wait behind the work in progress instead of jumping ahead, and the client can see why.
How should a fractional CMO get strategy documents approved?
Send each document as its own review with a short note on what decision you need. One piece gets one decision.
Do founders need to log in to see status?
No. They open a private link and see what is queued, in progress, and waiting on them.
The client work queue with zero friction.
Give your fractional CMO clients one private link, no logins.
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